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StoreHub is an all-in-one point-of-sale and retail management platform powering over 18,000 retail and F&B outlets across Malaysia, Thailand, and the Philippines, with payments, loyalty, delivery, and QR ordering built on top of its core POS. After 13 years, the company has expanded its team across five countries. Azwani leads HR for StoreHub's operations in Malaysia, Thailand, and the Philippines, which means any HR system her team implements must function across multiple markets, not just one.
"Omni's end-to-end capabilities have made a big difference in our multi-country HR processes. The support is amazing and the system is really user-friendly, right from day one."
As StoreHub scaled across Southeast Asia, its HR team needed a system that could keep pace with a self-service culture and a tech-forward company used to building and connecting its own tools, without switching between portals or processes for each market.
Their previous HRIS was not built for that kind of flexibility, and its reporting tools weren't giving the team clean, usable data. StoreHub moved to Omni, an all-in-one HRIS and multi-country payroll platform, looking for a single system that could adapt to how they actually work across every country they operate in.
How Omni Adds Value to StoreHub
Faster, Accurate Performance Reporting
The Challenge
StoreHub runs monthly performance check-ins alongside a formal review every six months, giving managers a real-time read on how their teams are doing. Their previous HRIS was not built for that kind of flexibility.: performance cycle reports didn't line up with StoreHub's custom review periods, and nothing rolled up into a graph automatically. The HR team had to export the data, clean it up, and rebuild the dashboard from scratch every single month. "The data was not clean," Azwani explains. Pulling and cleaning the data was such a task, she had someone dedicated to the effort each month: "We had to appoint someone just to pull the data, clean it up, and make it into a dashboard. It took him almost a full day to do it."
Omni's Solution
With Omni's Performance module, StoreHub's review data comes out clean from the start. Azwani downloads the report and feeds it directly into an AI tool for instant analysis with no manual formatting and no rebuilding dashboards from scratch. The team is now exploring the same workflow at scale, using Omni's API to feed performance data straight into a custom HR dashboard for deeper insights.
The Results
What used to take almost a full day now takes about five minutes. "I just download the report and get straight to analyzing. I can easily see who has completed and who hasn't — I get that within five minutes," Azwani says. With clean data available right away and monthly performance check-ins, StoreHub’s HR team can spot a struggling employee or a coaching gap the same month it happens, rather than waiting for the formal review to catch it. It also means employees always have a current, accurate picture of where they stand, instead of finding out only twice a year.
A Smooth, Low-Disruption Migration
The Challenge
Switching HRIS platforms is a risk any HR team takes seriously, especially when the rollout has to work across multiple countries at once. With a team spread across five countries, StoreHub needed the migration to be successful everywhere at the same time. The previous system's rigid structure made it a challenging fit for a tech company that likes to build and integrate its own tools. As Azwani puts it, "we wanted to build our own dashboards and integrations on top of the system, and we couldn't get there with what we had before." That left the team doing things manually that should have been automatic, such as reconciling data by hand between HR and their other internal systems instead of connecting them directly.
Omni's Solution
With Omni's open API, StoreHub got the flexibility to shape the platform around its own workflows from day one. "When we joined Omni, we got API access straight away, so we could self-serve and get up and running quickly, with the support team available when we needed them," Azwani says. The team has since built several automations on top of it, from one that reconciles employee records against the company's workspace directory in each country to an integration with StoreHub's asset management system. A company-wide HR dashboard is next. “Our previous system’s layout felt “a bit outdated,” Azwani found Omni intuitive from day one: "I love how Omni looks, it's really user-friendly."
The Results
StoreHub's rollout went smoothly enough that the team fielded minimal questions or complaints during the transition, a sign that Omni's intuitive design didn't require the hand-holding a system change usually calls for, even with teams working out of different countries. That low disruption meant StoreHub's day-to-day HR operations, from confirmations to employee requests, kept running without interruption. Azwani's team was up and running on Omni almost immediately, with attention staying on people instead of managing a system switch.
Centralized, Audit-Ready Employee Records
The Challenge
With teams spread across five countries, StoreHub's HR team must meet different record-keeping requirements in each one. Before switching to Omni, documents were stored in a flat folder view that made it hard to track down a specific record when it mattered most.
Omni's Solution
Omni's Document Management and Workflow Automation tools let StoreHub organize employee documents by category so that records are easy to find and nothing goes missing. Custom access controls also mean sensitive reports can be shared with specific team members without opening up the full system. "With Omni we can even open files, create custom reports, and limit access based on someone's role," Azwani says, pointing to the kind of built-in security and compliance safeguards her team relies on. Support responsiveness mattered too. "The support is fast, and that made all the difference when we were setting up new workflows," Azwani says.
The Results
Essential employee records now reside in one organized, access-controlled system instead of a flat folder view, marking a meaningful shift for a team working across five countries with different record-keeping requirements. Omni allows StoreHub to organize documents by category and market while controlling exactly who can see what. "I like the fact that in Omni we can provide access, and we can also restrict access," Azwani says. This gives StoreHub one reliable source of truth for employee records across every country it operates in, rather than a separate paper trail for each one.
Omni Powers StoreHub's Growth Across Asia
With Omni, StoreHub has a partner to manage HR across every country its team operates in today, as well as a system to grow alongside them as the business expands. Omni's centralized HRIS now handles StoreHub's records, performance, and documentation across Malaysia, Singapore, Thailand, the Philippines, and China, with access controls to support the team's continued growth.
Looking ahead, StoreHub sees an opportunity to integrate more of its HR operations into Omni over time - starting with Omni’s Managed Payroll Services.
Looking ahead, Azwani is already recommending the switch to other growing companies in the region. "For a growing company like us, Omni is a great choice. The API access was essential, we could build on top of it ourselves, the support was available when we needed it, and the performance module is a significant improvement from what we were using before. In the age of AI, having a secure system that allows us to customize matters more than anything else on the list."
Book a demo to see how Omni can help your team turn HR data into fast, confident decisions.
