What is generative AI in recruiting, and how is it different from earlier AI tools?

Generative AI (GenAI) in recruiting creates content — job descriptions, candidate outreach messages, interview question sets — rather than just analyzing existing data. Earlier AI recruiting tools focused on parsing and ranking (screening resumes, scoring candidates). GenAI tools add the ability to produce structured hiring content at scale, which is particularly useful for teams managing multiple open roles across different markets simultaneously.